Startup Nation Central Brand Guidelines

Annotations & Notes

Content

  • Hand drawn annotations and notes
  • Notes Typeface
  • Note layer-construction
  • Notes Example

Hand drawn
annotations and notes

Our Hand drown annotations are at the heart of our identity, adding a dynamic feel to any design,

Written notes can be used in conjunction with the annotations to create additional interest in the design.

Annotations should be used to highlight and bring attention to an element. Advised is a maximum of 3 annotation elements per design unless design dictates otherwise. To be used in brand colors. A library of annotations and marks are available to the designer

Notes Typeface

use ‘Juniper Bay’ to create new notes. Annotations should be wrriten in ALL CAPS.
Make sure to keep them short.

Note layer
construction

1. Create the entire completed collateral design 2. Add a final layer of notes and annotations that interacts with the completed design

Example

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