Startup Nation Central Brand Guidelines

Schematics

Content

Schematics are other visual elements that are part of the identity to further portray the idea of construction and reconstruction on the path to innovativation.

Schematic Filter
Detail

When creating the sense of

construction and re construction as an aspect of progress and reworking, we have created a filter that purposely distorts a line schematic or diagram to give the impression of a copy of a copy.

This Filter can be used on flow diagrams, maps, schematics and any other technical realted drawings.

Schematic Filter
Detail

Schematic Filter
Detail

In this example you can see the intended usage of the Schematic Filter asset. It should always be used in relief and not a standalone graphic. It is designed to be a complementary texture, as such it is used in a low ocpacity, typically less than 15% – design dependant. This layer adds warmth and texture to the design, lending it energy and edge.

Full usage guidelines are detailed in the Layout Guidlines section of this guide.

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Textures